In today’s fast-paced logistics landscape, third-party logistics providers (3PLs) need to have integrations across various platforms to be successful. Not all brands have the same tech stack, so it is vital that 3PLs have a wide array of platforms that they can integrate with. These 3PL integrations create the ability to seamlessly and accurately pick, pack, and ship orders as soon as they are placed. Modern softwares have the ability to communicate in real-time, effortlessly exchanging data that sets the 3PL and brand up for success.
Integrating systems is game-changing in today’s dynamic business environment. There are a few key reasons that integrations are so important for a 3PL.
Integrating systems creates a neat exchange of information between the brand and 3PL. Real-time data exchange creates a higher level of visibility that eliminates confusion and helps both parties make informed decisions. There is also an increase in efficiency as there is no longer a need for manual data entry. This frees up time for team members, but also eliminates the human error that comes along with entering data by hand. Costs can be reduced by eliminating redundant tasks, allocating resources effectively, and making data-driven decisions.
Integrations allow for a 3PL to scale their operations as needed. This means adapting to changing market demands, expanding into new markets, and handling increased order volumes with ease. This increased flexibility also stems from the growth in communication and data access that integrations make possible.
As mentioned above, integrations are able to greatly increase overall communication. With synchronized data and a pool of shared information, 3PLs and brands can collaborate and address issues in a timely manner. When the 3PL and brand make joint decisions to improve operation, customer experience improves also. Not only do orders get out the door with less issues, but businesses can provide customers with accurate information about order status, shipment tracking, and delivery updates. All of this is crucial in keeping consumers happy and encouraging repeat purchases.
At the end of the day, a 3PL is supposed to make life easier for eCommerce brands, so these integrations are essential for smooth operations.
These days there are ways to integrate practically everything. Too much integration can lead to data overload, increased complexity, and loss of focus on what's most important. Let's narrow down what the most vital integrations are for a 3PL.
Integrating with marketplaces like the ones below allows 3PLs to automate orders, monitor inventory, and track information across multiple channels. This creates a seamless experience for 3PLs, brands, and consumers alike.
WMS and OMS integrations create effective inventory management, automate processes, and create real-time visibility. These integrations create exceptional customer experiences with data-driven insights.
3PLs and brands should be able to keep track of where orders are and promote efficiency. Integrating with reliable carriers shows dedication to supply chain success.
Electronic data interchange allows for an automated exchange of various business documents such as purchase orders, invoices, and shipping notices. This improves the efficiency in the supply chain by creating a quick and standardized way to digitally share information.
While you may not know if your 3PL has BI and Analytics tools when you partner with them, it will be a huge bonus if they do. These platforms organize the real-time data that is being tracked and store it in a functional format, enabling the team to generate meaningful insights.
Integrations can make or break a 3PL, and in turn make or break the brands they work with. Having a diverse portfolio of integrations creates streamlined, effortless, and accurate operations that improve experience from end-to-end.
Integrations can help with inventory management, but are you curious about other inventory management techniques? Read 10 Inventory Management Techniques for Better Profit Margins.